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adidas WORKOUT – Furniture as a team / by KINZO
 

Outside all show, but inside no go? With the custom-made, sporty and functional space-furniture-system WORKOUT they developed specifically for adidas, KINZO has proven how individuality and corporate identity can be carried into the office:



Round about 1,700 adidas’ staff members have moved into a new working environment at the corporation’s headquarters in Herzogenaurach, a building distinguished by an exterior and an interior which strike new paths – literally: Glass walkways cross the inner courtyard, intertwining like the laces of a sport shoe. The Berlin-based design team KINZO translated kadawittfeldarchitektur’s communicative architectural concept into a custom-made furniture and interior design which is “pure adidas” both in form and function. WORKOUT opens up new realms of creativity and possibilities for team play – and displays folders, textiles, balls and shoes with the visual quality and continuity of a film set.



The “Teamplayer” serves as the arrangement’s centerpiece – the multi-functional room module does not only serve as a support for desktops and storage. It also enables to zone and structure different kinds of team areas within the open office. The distinct rhomboid side panels of the Teamplayer create the impression of a honeycombed “space within a space”, transparent and airy but also clearly staked off as the workspace of a particular team. Whether Teamspace, Slotty or Wheels – as characteristic for every team effort, no WORKOUT element works entirely on its own. All parts are functionally and esthetically designed to work together: furniture as a team!



In workshops with adidas’ staff members the WORKOUT system was directly “tailored” to meet the users’ needs. WORKOUT is manufactured by renowned German office furniture specialist Planm?bel. In cooperation with KINZO, they have also been able to venture into new directions in regard to materials and surface structures: The entire furniture system is being refined with an environmentally friendly powder-coated finish. The result: Every WORKOUT furniture has been coated and sealed with a monolithic surface.






 

 

 

 

 

 

 

 

 

 

 

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